Sony XR-55A84K Master Series OLED 4K 2022

Next-generation picture and sound with cognitive intelligence.
The Cognitive Processor XR™ sets new standards in picture and sound. Our revolutionary processor in Sony BRAVIA XR™ TVs reproduces content the way we humans see and hear it. This makes for an incredibly lifelike viewing experience. It understands how the human eye focuses and analyzes images to give them lifelike depth, incredible contrast and beautifully vibrant colors.

Exceptionally pure blacks for lifelike depth and texture.
By pairing our OLED screen with XR OLED Contrast Pro, this TV enhances color and contrast in bright areas so you can enjoy unprecedented pure blacks and maximum brightness. Combined with the XR™ Cognitive Processor, images are optimized in the same way the human eye focuses. So you won't miss any details in particularly bright or dark areas.

Screen as speaker - image and sound in harmony
Acoustic Surface Audio＋™ uses special actuators that turn the screen into a multi-channel speaker. The sound closely follows the action on the screen, fully immersing you in the action.

Pure blacks for lifelike depth and texture.
With XR OLED Contrast Pro, colors and contrasts in bright areas are enhanced for exceptionally realistic images with absolutely pure blacks and maximum brightness. This OLED TV features a temperature sensor, high brightness screen, and our XR™ Cognitive Processor to detect screen temperature and precisely control lights to simultaneously illuminate pixels in bright areas.

Color spectrum with lifelike shades and hues.
With the XR™ Cognitive Processor, XR Triluminos Pro enables the A80K to reproduce over a billion colors in subtle, realistic shades. Combined with our broad color spectrum and user-oriented processor, colors can be recognized based on saturation, hue and brightness, and natural hues can be reproduced.

Restore structure, all content in 4K
Thanks to XR 4K Upscaling, you get entertainment in near 4K resolution regardless of content or source. Our XR™ Cognitive Processor leverages big data and intelligently restores lost structure.

The screen is the speaker, the sound follows the picture.
With Acoustic Surface Audio+™, sound comes directly from the screen. Behind the TV, 3 actuators vibrate for sound that moves with the picture. 2 side actuators provide clear and natural sound at high frequencies. Left and right subwoofers boost bass for thrilling sound.